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The Trade Desk

AdTech unicorn

From placing their first UK employee in 2013 to securing 35 strategic hires across Europe, we've been integral to The Trade Desk's European expansion. Our partnership supported their growth from regional entrant to publicly listed AdTech leader.

Nine-year partnership delivered 35 transformational hires across multiple functions, supporting The Trade Desk's journey from European market entry through to successful IPO.

The Challenge

The Trade Desk needed to replace their UK Managing Director, originally placed by us, who was promoted to an international role in New York. The position demanded exceptional leadership and cultural alignment within their rigorous hiring framework.

The Solution

We conducted an extensive search across the UK marketing technology ecosystem, leveraging our deep understanding of TTD's culture and requirements developed over our nine-year partnership.

The Results

We delivered a select shortlist of exceptional candidates, leading to a successful MD appointment. This placement continued our track record of strategic hires that supported TTD's growth from European market entry to AdTech unicorn status.