Building foundational leadership for a digital life management platform through strategic COO placement.
LifeTidy
Early-Stage start-up Leadership
LifeTidy is an innovative consumer app streamlining life admin management, from insurance policies to financial records and certifications. Founded by a successful serial entrepreneur venturing into the tech start-up space, the company sought leadership talent to drive initial growth post-investment.
The Challenge
As the founder's first tech start-up venture, LifeTidy required experienced leadership to guide its development following initial investment. The critical second hire needed to bring both operational expertise and start-up scaling experience while aligning culturally with the founding vision.
The Solution
We leveraged our extensive network of active and passive candidates, specifically targeting individuals with proven experience in building functions from scratch. Our focused approach identified candidates with entrepreneurial mindsets and strong cultural alignment, essential for an early-stage employee.
The Results
We successfully placed a COO with entrepreneurial experience who brought the necessary expertise in business development, partnerships, and operations. This strategic hire positioned LifeTidy for successful scaling of their digital platform.